What is Generative Engine Optimization (GEO)?

What is Generative Engine Optimization (GEO)?

Artificial intelligence has forever changed Google Search and how businesses leverage SEO to grow digitally. A few weeks ago, I published an article on how nearly 30% of search queries trigger AI Overviews, which are AI-generated summaries you see at the top of Google...
What are AI Overviews? – A Guide

What are AI Overviews? – A Guide

(Last updated: June 8, 2025) Google Search has forever changed thanks to artificial intelligence. One major change in particular is the rise of AI Overviews, which are AI-generated summaries of information found at the top of a search results page. AI Overviews have...
Announcing Our Growth Partnership with The Grant Partners

Announcing Our Growth Partnership with The Grant Partners

We’re thrilled to announce our new strategic growth partnership with The Grant Partners, a premier executive retained search firm headquartered in Alpharetta, Georgia. The Grant Partners helps a wide range of companies – from Fortune 500 publicly-traded corporations...